Meet The Team
Your partners in creating smarter structures and systems
At Operation Verve, we work with purpose-driven entrepreneurs who’ve built thriving businesses — but now feel trapped by the very success they worked so hard to achieve.
Our team specialises in designing and implementing operational systems that transform overloaded, chaotic businesses into scalable, sustainable enterprises — ones that are built to grow without burning out the people who run them.
Kerry Anne Nelson
Founder & Chief Operations Architect
Kerry Anne Nelson is the operational strategist behind Operation Verve, known for helping service-based businesses escape the daily chaos and reach their next level of growth. She does this by optimising the business operations to work better, so the owners and team don’t have to keep working harder.
With over 20 years of business experience, she understands what it’s like to lead a company that looks successful on paper but feels broken behind the scenes — stuck in crisis mode, constantly firefighting, and stretched beyond capacity. Her own transformation story began with personal tragedy: after the sudden loss of her husband, Kerry Anne was forced to step in and lead the company they built together. In just 18 months she restructured operations, recovered years of debt, automated workflows, and sold the business at a significant profit. It was proof of a powerful truth: the right systems can turn even the most challenging business into a high-performer.
That experience sparked her mission to help business owners set up the operational foundations they need to scale with clarity, confidence, and control. Today, Kerry Anne partners with other values-led founders who are ready to transform their business to reclaim their time, increase their margins, and maximise their impact. And when she’s not doing that she’s enjoying a slow jog by
the lake, golden times in the sunshine with her friends and family or maybe a red wine on the couch.
Hi, my name is Sugar and I am an Executive Virtual Assistant here at Operation Verve. I am responsible for overseeing our interactions with our audience by implementing social media content strategies. I am also tasked with putting systems and processes in place to ensure smooth operations not only in our company, but also in our clients’.
I love spending my free time with my adorable British Shorthair, Shadow. And if it’s sunny, you’ll find me outdoors or at the beach getting some Vitamin D’s!
Hi, my name is Rouanna (but feel free to call me Wanna!), and I’m the Process Manager at Operation Verve. I specialise in designing and implementing efficient systems and workflows to keep everything running like clockwork for both our team and our clients. From streamlining communication to crafting detailed process maps to exploring the latest tech tools, I’m all about finding SMARTer ways to get things done.
When I’m not rocking the operations world, you’ll find me hanging out with my adorable fur babies, Mikee & Molly, binge-watching my favourite shows, or unwinding with some meditative tunes.
I love creating solutions that bring simplicity and ease to even the busiest of days!
